Creating a Competitive and Defensible Pricing Strategy

Health Care

November 02, 2012
by Jane Jerzak

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Jane Jerzak Jane Jerzak
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Developing an effective pricing strategy is critical for today’s health care providers. Replacing annual across-the-board price increases with a defensible and competitive pricing strategy requires the ability to leverage market business intelligence (BI).
 
This article explores the fast and accurate opportunities for developing pricing at the service level using the BI tool QlikView with Wipfli’s pricing build-out application. Moving to a more sophisticated and speedy approach based on analyzing local and regional claims data can help providers establish pricing that improves profitability and supports transparency.

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Length: 2 pages (PDF 149 kB)



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