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State of banking 2023 research report

Wipfli Insights Team
Jan 11, 2023
2023 Wipfli State of the Banking Industry Report

New research shows banks optimistic about their futures

Despite unfavorable economic conditions over the past year, most banks are confident in their futures.

Wipfli surveyed nearly 250 financial institutions in 39 states to learn how they navigated a gloomy economy, the national labor shortage and digital engagement in 2022. Nearly every bank we surveyed expects to grow in the next 12 months. Seventy percent of banks think they’ll grow 5% or more in the next year.

Download the full report to explore banks’ top priorities and concerns in 2023. You’ll learn how other banks are:

  • Managing talent in a record-tight labor market
  • Improving customer engagement in a digital world
  • Exploring new revenue streams in a mature industry
  • Creating digital efficiencies in a process-heavy business


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