Manufacturing

Economic uncertainty is making it tougher for manufacturers to stay competitive. Gain practical strategies to modernize operations, strengthen talent and improve business results.

2026 manufacturing outlook
2026 manufacturing outlook

Learn how manufacturers can use new tax opportunities and targeted tech upgrades to overcome tariffs and rising costs.

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With over 90 years of experience serving manufacturers across the U.S., Wipfli’s manufacturing consulting professionals know the strategies and tools you need to drive sustainable growth.

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Supply chain risk management: Tariffs, disruptions and more

Supply chain risks are growing. A multitude of complex, interconnected risk factors are driving volatility and putting new pressure on manufacturing CEOs and COOs to adapt in response. Implementing a practical supply chain risk management strategy can help. Keep reading to learn what that looks like and how to get started. What are the top supply chain risks? Supply chain risks are largely shaped by government policy, geopolitical events and international conflict. Key risks include tariffs, the wars in Iran and Ukraine, energy shortages and USMCA ambiguity, as well as raw material pricing volatility — all of which are deeply interrelated. Here are the major supply chain risks explained in more detail: Tariffs: The Trump administration’s tariff policies have added new costs to U.S. imports (current tariff rates add 10-50% to the price of imported goods), with the volatility of the tariffs themselves also presenting a challenge. International conflicts: The Iran war has pushed oil and gas prices up significantly, while the war in Ukraine has affected prices for other commodities like wheat and cooking oil (while also resulting in current and possibly future sanctions on Russian gas and oil). Rising energy demand: The wars are affecting supply, but a growing U.S. demand for energy that’s driven largely by data centers has also pushed energy prices higher. Volatile raw materials pricing: Raw materials prices have continued to climb higher, including crucial materials like metals and resin, with supply chains for molds and dies also heavily disrupted. USMCA ambiguity: We don’t know whether the USMCA negotiations will successfully result in a new iteration of the trade agreement, creating additional uncertainty for manufacturers, especially those with cross-border operations. Driver shortage: New U.S. policies have limited the labor pool in the trucking industry, making it harder to move goods. Ending the wars with Iran and Ukraine may be a tall order for the average manufacturing business to take on. But that doesn’t mean you’re helpless here either. How do you implement a supply chain risk management strategy? Implementing a cohesive supply chain risk management strategy can help your manufacturing business weather the storm of today’s supply chain risks. The key here is to stop worrying about what you can’t control and focus on what you can do: 1. Map your supply chain Mapping your supply chain will help you better understand your specific risks so you can take steps to mitigate them. To do this, identify each of your vendors, evaluate all your different supply chain inputs throughout the entire process from quote to cash, consider how long you’re holding raw materials and finished goods, and note when payments are made. 2. Identify alternative vendors Based on your supply chain mapping, explore whether alternative vendors or geographies could lower costs or reduce volatility. For example, switching vendors to a lower-tariff country could help, as could finding a U.S.-based vendor willing to absorb certain tariff costs on its end. 3. Monitor supply chain pricing Designate someone on your team to monitor supply chain pricing and tariff updates. This can help your business react more quickly to changes , which is especially important in today’s volatile environment. 4. Rework costing and quoting Your expenses have changed, and your costing and quoting needs to reflect that. Rework it all to take today’s supply chain environment into account and price in tariff costs and volatility. 5. Find operational efficiencies Finding operational efficiencies and getting creative with AI can help you offset higher supply chain costs. Automation can be a game-changer here , especially if you use tax incentives like bonus depreciation and qualified production property to lower the barriers to entry. 6. Do scenario planning Planning for supply chain risks helps you better prepare to meet them. Game out different scenarios like tariff hikes or oil price spikes to evaluate what that could mean for your business and how you should respond. 7. Reevaluate customer and vendor contracts As you negotiate new customer and vendor contracts, take rising costs and volatility into account. Prioritize flexibility here: You don’t want to get locked into a long-term contract only to watch your costs spiral due to factors that are out of your hands. Shrinking margins mean the time to act is now In Wipfli’s recent survey of 456 manufacturing executives, those leaders reported that profitability is declining across the board . Today’s volatility has contributed significantly to that margin pressure, which means that acting to mitigate supply chain risks can help relieve it. The time to act is now. Businesses that adapt to today’s challenges will not just get through them but become more flexible and efficient in doing so. However, those who wait too long will only fall further behind the eight-ball — until it may be hard to catch up. Read more 9 top tariff mitigation strategies for manufacturing CFOs AI disruption is coming for manufacturing. How should your firm adapt? R&D tax credits can lower your tax bill. Do you qualify?

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Opportunity Zone updates: New proposed regulations clarify transition rules

Opportunity Zones are entering a major transition period. Recent law changes, including the One Big Beautiful Bill Act (OBBB), have adjusted how the program will work going forward. Now, IRS Notice 2026-40 has provided the IRS’s “roadmap” for the handoff between the old system and the new system. The guidance not only clarifies how existing investments will be treated during the transition but also highlights key planning considerations for investors preparing for the next phase of the Opportunity Zone program. What is the current status of Opportunity Zones? Opportunity Zones are currently in a transition period as the original program approaches key deadlines and a revised framework is set to take effect on January 1, 2027. Investors with existing Opportunity Zone investments usually remain subject to the original rules, including the upcoming recognition of deferred gains, while a new set of tax-deferral, Opportunity Zone tracts and basis-adjustment provisions will govern future investments. What Notice 2026-40 means for Opportunity Zone investments Notice 2026-40 outlines transitional guidance for investments made under the original program before the new Opportunity Zone rules take effect. Note that this is a notice to the proposed regulations and additional guidance will follow once those are released. Here are three key areas the notice addresses: Investments made on or before December 31, 2026. Under the old rules, investors could reinvest eligible profits into a qualified opportunity fund and delay tax — but only up to a point. The notice reiterates that, for many investors, the deferred profit must typically be reported as taxable income no later than the year that includes December 31, 2026. The notice also reiterates that this cannot be deferred any further. However, Opportunity Zone gains recognized by an inclusion event may be eligible for deferral. Investments made on or after January 1, 2027. Starting January 1, 2027, the program continues but works differently. Instead of one shared end date, the new rules generally make the deferred gain taxable at the earlier of when the investment is sold or five years after the investment was made. If the investment is held for at least five years, the rules can provide an additional benefit by increasing the investor’s basis for the investment, typically 10% or 30% for certain qualified rural opportunity fund investments. Property acquired after December 31, 2026, in previously designated Opportunity Zone tracts. The notice signals that forthcoming proposed regulations will include safe harbors permitting Qualified Opportunity Funds (QOF) and QOZBs to keep satisfying location-based tests after a previously designated qualified Opportunity Zone’s (QOZ) designation expires. Projects already operating under a written working-capital plan adopted by December 31, 2026, may be able to treat certain post-2026 purchases as still qualifying if they are made under that plan and meet the notice’s conditions. Generally, the notice requires that 10% be funded to the Qualified Opportunity Zone Business (QOZB) and 5% spent by December 31, 2026. Ordinary business course replacement or modernization may still qualify, but this may not extend to expansion into a new business line or new product line. If tangible property is acquired by the end of the QOZ designation period or qualifies under the working capital or ordinary course replacement transition rules, the QOF or QOZB can keep treating the expired QOZ as a QOZ for the substantial use test through December 31, 2047. What the changes mean for your Opportunity Zone investment As Opportunity Zones transition into this next phase, the rules clearly shift from a one-time deferral incentive to a more measured, rolling framework. For investors, this means 2026 serves as a hard reset on existing deferrals, while shorter, investment-specific timelines will govern new investments. At the same time, the guidance preserves value for ongoing projects by allowing certain pipeline developments and operational replacements to continue qualifying, even as legacy zones phase out. How you can prepare for Opportunity Zone changes Now is the time to start thinking about how these transition rules affect your current QOF and QOZB investments. Whether you’re managing an existing investment, overseeing an active development project or evaluating future opportunities, the transition guidance introduces several planning considerations: Know your potential tax liability: Investors with gains deferred under the original Opportunity Zone program should begin planning for the tax implications of the December 31, 2026, inclusion date. Understanding the potential tax liability now can help avoid cash-flow surprises and provide time to evaluate strategies for funding the resulting tax obligation. Review current projects: Organizations with active Opportunity Zone projects should review existing working capital plans, development timelines and planned property acquisitions. Projects that may rely on the transition relief provisions should confirm they meet the notice’s requirements and maintain documentation supporting continued eligibility. Reassess new investments: For those considering new Opportunity Zone investments after January 1, 2027, it will be important to reassess investment horizons and expected returns under the revised five-year deferral framework. The new rules may create different planning opportunities than the original program, particularly for investors evaluating long-term appreciation and basis step-up benefits. Leverage experienced tax support: Because the transition guidance introduces new compliance requirements and planning considerations, investors, fund managers and project sponsors should work closely with their tax advisors to evaluate how the evolving regulations affect their specific circumstances. Read more: Opportunity Zone tax benefits under OZ 2.0 How the OBBB just changed taxes for real estate investors OBBB Opportunity Zone updates signal major change in 2026

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